> For the complete documentation index, see [llms.txt](https://thematrixlabs.gitbook.io/lexa-ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://thematrixlabs.gitbook.io/lexa-ai/2.-market-analysis/2.3-annual-potential-market-size.md).

# 2.3 Annual Potential Market Size

#### Moderation costs for crypto projects are considerable. Typically, a human moderator costs $400 per week, totaling about $1,600 monthly. For effective 24/7 coverage, a project often needs three moderators, raising the cost to $4,800 per month.

#### Focusing on new projects, which generally require at least 3 moderators, Lexa's market potential is significant. With over 100 projects launching monthly, the potential market from these new projects alone is approximately $480,000 monthly, or $5.76 million annually. This value escalates when including established projects seeking to reduce moderation costs.<br>